The Government of India has been working on several aspects to enhance the export of Ayush products.
At the recently organised International Conference and Regulators Meet, the stakeholders discussed important topics relating to standardisation and quality control in Ayush sector and enhancing the export potential of Ayush products.
Under central sector scheme, the Ministry of Ayush offers incentives to the Ayush industry to enhance their exports and also to participate in international exhibitions, trade fairs, road shows, etc. to create awareness about the efficacy of their products.
In order to facilitate exports, the ministry also encourages certifications of Ayush products.
Besides, Ministry of Commerce and Industry provides support for enhancing export of traditional medicines through Pharmexcil by giving opportunity to small and medium scale companies for facilitating business meetings and also providing a global platform to showcase their products.
Pharmexcil organises buyer-sellers and reverse buyer-sellers meets focused on Ayush and Ayush related products.